What is email marketing and how does it work?

Email marketing is when you shoot a marketable email communication to your “email subscribers”— connections who have inked up to your email list and given express authorization to admit email emails from you. Email marketing is used to inform, drive deals, and make a community around your brand (e.g., with a newsletter). Ultramodern email marketing has moved down from one-size-fits-all mass mailings and rather focuses on concurrence, segmentation, and personalization.

• Nov 11, 2021